Playtech Expands Swedish Poker Into Svenska Spelo

Playtech, the world's leading gambling technology company, has expanded its presence in Sweden through a new partnership with the region's prominent operator, Svenska Spell Sports & Casino.

This month, Svenska Spell launched Playtech's poker product and iPoker network as part of its strategy to modernize and improve its poker service. It offers a variety of improvements, including new features for players, a better mobile play experience, and connections to the iPoker network, which provides Svenska Spell players with greater liquidity pools, more tournaments, and access to larger prize pots.

"We are excited to expand our highly successful partnership with Svenska Spell and expand our presence throughout Sweden," said Marat Kos, Vice President of Interactive Gaming at Playtech. "This is a positive result of investing in poker as renewed licenses such as Svenska Spell choose us for further collaboration. We are excited to welcome Svenska Spell to the iPoker family."

The latest move extends its current partnership covering online casinos and live delivery, which began in 2019, making Playtech Svenska Spell an exclusive partner for poker. 동행복권파워볼

Playtek's ongoing partnership represents a key development in Playtek's recent expansion after Playtek secured a B2B permit for Sweden under the new regulations, highlighting Poker's continued popularity across the company's portfolio as one of Playtek's most successful verticals.

"Starting Playtech's poker service is a huge step forward for Svenska Spell," said Frederick Hold, head of poker & bingo at Svenska Spell Sports & Casino. "As part of our current international iPoker network, we are constantly looking for ways to improve the player experience for our large existing customer base in Sweden. The deal is a great indicator of Playtech's quality of service, and we hope to see this relationship evolve from strength to strength in the future."